Change seldom comes with warning but is always expected in the technology sector. 2011 brought us a new chief at Apple, HP having decided to spin off its PC business, Motorola being sold to Google and the loss of another woman tech leader after Carol Bartz’s high profile Yahoo! exit. In the meantime, social media applications have helped the world keep an eye on big change in the Middle East.
Also no stranger to changes of late, Rupert Murdoch once said that “the world is changing very fast and that the big will not beat small anymore. It will be the fast beating the slow.” This certainly applies to the role of the screen.
No such thing as a TV anymore?
Time Warner’s Chairman and CEO, Glenn Britt caused a stir this year by casually (and publicly) signalling the beginning of a new era where content is more important than how we view it, “There’s no such thing as a TV anymore.” It’s not a fatalistic remark, however. It is a heads up for the business of providing content. EU and worldwide policy makers are not free of the associated challenges. The management of copyright and rights clearance is a task that won’t get easier for business or policymakers. Streamlining will require effort that is widely seen as needed for Europe’s ever-modernizing single market.
I want it all, I want it now
tvThe number of devices is increasing. If you’re not watching a video clip on YouTube from your laptop, you might be checking the news on your handheld device or sending a tweet on your iPad – all with the TV on. We access content daily without thinking twice about the devices we’re using. Content passes through an increasing number of devices much more easily than in the past. Once a buzzword, convergence is something that consumers simply expect. It’s why cable providers are integrating their video services through broadband access, iPads and PCs.