Posts tagged ‘cisco’

Meet the speaker: Nick Fielibert, Cisco Systems #CableCongress @CSCO_PR

Nick Fielibert CTO SP Video Cisco Systems Ltd

Nick Fielibert
CTO SP Video
Cisco Systems Ltd

Nick Fielibert CTO SP Video at Cisco Systems speaks to us about technology differentiation,  virtualization and Net Neutrality.

As chief technical officer for SP video in the EMEAR for Cisco, Nick Fielibert is responsible for developing and directing the technical roadmap and the systems architectures for Cisco’s video solutions to service providers in the region.

See Nick Fielbert at Cable Congress 2015, 11-13 March, The SQUARE, Brussels – Register online now.

Q. How is cable using technology to differentiate itself in the marketplace?

Cable operators leveraging DOCSIS 3.0 are the only Service Providers able to provide broadband speeds above 100 Mbps today and even 1 Gbps over 100% of their access networks serving millions of subscribers in Europe. Cable is also the only network that can still leverage very cost effective pure Broadcast with Unicast for personalized and advanced video services. In particular, DOCSIS 3 evolving to DOCSIS 3.1 now makes migration to Unicast video over IP economical, reducing OpEx and CapEx for such new advanced video services.

The adoption of cloud technology is also particularly important for reducing OpEx and time to market associated with new services. When applications are created for the cloud (on- or off-premise), feature development time is greatly reduced and the risk of long lasting error situations is mitigated: new applications and bug-fixes can immediately be propagated to millions of Home Devices. Last but not least we see some Cable operators leveraging the success of selling triple-play services over their plant to upsell mobile and B2B services.

Q. From a technology standpoint, what do you think cable’s priorities are for 2015 and beyond?

We are seeing Cable further investing in keeping the lead on broadband speeds, but also aiming to create the service velocity for TV services similar to OTT (Netflix etc.). We believe they should also prepare the access network for introduction of DOCSIS 3.1 during 2015, with rollout of DOCSIS 3.1 during 2016 and beyond.

Q. What innovative projects is Cisco working on now, for example on cable technology virtualization?

We believe virtualization will help cable in various aspects, both on the access and network side, as well as on the video services side. There is a path for virtualization of CCAP, by building as a foundation a distributed cable access architecture based on Remote PHY. With the move to Remote PHY, cable operators can have distributed PHY elements (chassis or nodes) that connect the access network and are controlled by CCAP Core elements. The CCAP Core elements can run as virtualized software entities in a Data Center. We are also making strong investments on bringing SDN capabilities to our CCAP platforms. We believe that Remote PHY, SDN and NFV are among the top disrupting architecture transitions that the Cable industry will face on the coming years.

For video services, virtualization will make the development of services more scalable and reduce OpEx. For example, adding new channels that can be delivered to any device should be not more than using a simple orchestration console, which launches VMs to create a complete workflow to create streams in any format, servicing any type of device. Increased use of virtualised software-based encoding will also greatly simplify the introduction of new codec technologies such as HEVC, or starting services in 4K resolution. The same principles will also apply to adding subscribers to a system, creating additional business rules and product offers. Cable operators have also understood that User Experience is a key competitive element and business driver for growth. UX is one of the key offerings we have and we continue to invest to make the deployment of the best possible User Experience on all possible screens easier going forward. Last but not least, we keep investing in keeping content secure, so Cable will be able to get the best deals with their content providers

Q. Tell us more about how you work with cable operators and the rest of the cable tech community.

We have a permanent dialog with cable operators and the rest of the cable tech community to make sure that we develop products and solutions that fulfil their business needs. As part of that effort, Cisco is an active contributor to CableLabs and to European cable community entities like the Cable Congress, listening and sharing our thoughts about how the cable technology and business will evolve.

Q. What is Cisco’s take on Net Neutrality and where do you think policymakers need to net out to ensure continued investment in broadband build out?

In general in we think Net Neutrality is a good thing and are supportive of this, but we also believe differentiated services should be possible and that a Service Provider should be allowed to manage traffic on the network to enhance certain services. This will enable better service to be offered to subscribers, and potentially lead to higher revenues. If done well and sensitively, there is no reason that this should be at the expense of general internet access.

Q. Cable is a technology leader, but is there an area where cable must be better and what will it take to do so?

Indeed Cable is often in the forefront of technical innovation. However, we feel there are some areas were faster evolution/development may be required:

  • Accelerate its integration with mobile and B2B offers.
  • Accelerate the transition into video solutions that are fully IP-based, as these solutions allow cable operators to provide seamlessly the same services across HFC or FTTH.
  • Embrace new client SW and Cloud technologies that allow for faster and cheaper introduction of new services. The current development cycle of deploying new Hardware (new STBs) in the field takes too long. There is a risk Cable will start lagging in services innovation against Telco and new OTT competitors.

Cisco clarifies STB commitment

By Colin Mann, Advanced Television

Cisco executives have taken steps to clarify the company’s commitment to its set-top box business in the wake of comments made in an analyst call by Chairman and CEO John Chambers that that it was “walking away” from low-margin STB business.

Writing in a Cisco blog posted by Senior Vice President and General Manager Service Provider Video Technology, Jesper Andersen, his colleague Joe Chow, Vice President and General Manager, Connected Devices Business Unit, reveals that the company received questions about its commitment to certain elements of its set-top box business. “Comments were made that Cisco is walking away from low-margin deals. I would like to clear up any confusion surrounding those comments here,” he says.

In Chow’s words: “Cisco remains committed to providing world-class managed customer premise equipment (CPE), which includes digital set-tops, intelligent media gateways and other devices. CPE is an integral part of Cisco’s end-to-end Videoscape TV services delivery platform. For emerging markets, CPE enables Cisco to offer a complete end-to-end solution for new customers as they launch and grow their digital platforms. For customers with more advanced video platforms and in more advanced video markets, CPE provides a key strategic advantage and opportunity for Cisco.”

Chow notes that as service providers transition from traditional video architectures where intelligence resides in end-point devices to new architectures with intelligence migrating to the cloud and network, set-top solutions are also evolving. “Traditional video set-tops are transforming into intelligent video and data gateways with more advanced software features and services. These new unified gateways deliver video and other services to basic set-top boxes or consumer purchased end-point devices such as tablets or televisions. This architecture enables service providers to extend their network deeper into consumers’ homes, providing a more synchronised and immersive experience for their consumers,” he suggests.

READ THE FULL ARTICLE HERE

Cisco and NDS helping customers…

Cisco and NDS helping customers step into the future

The acquisition of NDS will strengthen the ambitions of Cisco to make its Videoscape portfolio of solutions the preferred migration path for service providers moving towards an increasingly IP, multi-platform and multi-device world while looking to maintain the value of their legacy investments. Ken Morse, CTO, Service Provider Video Technology Group at Cisco, explained last month that with NDS, Cisco now embraces multiple STB manufacturers and SoC (Systems on Chip) environments and can meet service and content provider expectations for content security in a multi-DRM world.

And he emphasised the importance of the user experience, “which is really driving the marketplace right now because it captures the imagination of the end customer.” NDS is a leader in the whole user experience domain, of course, with its Snowflake user interface typifying the kind of next-generation STB/DVR experience demanding consumers are now hoping for. Snowflake has been deployed by ZON in Portugal and is also being used by Liberty Global for the new Horizon platform.

“Service providers are looking for a partner who can help them on a journey and the two solution portfolios from Cisco and NDS complement each other to provide a meaningful migration path for customers,” Morse says. “We both have the ability to bring a large number of customers onto this journey, too.”

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Interview with Roland Klemann, MD IBSG SP W. Europe, Cisco

For cable, do tablets & smartphones represent a threat or opportunity?

Both. These new devices really have the potential to transform the cable industry. Firstly, consumers just do different things. They spend their money and time browsing apps stores, rather than watching old school TV offerings. Secondly, tablets and smart phones offer a point of entry for new over-the-top players who get an easy and direct access to end consumers, billing relationship included. Thirdly, the traditional, mostly ad-funded TV business model is under immense pressure. And finally, a lot of interactive services like VoD get delivered via IP to IP devices rather than via coax cables to TV sets and set-top boxes.

But iPads will not kill the video star. There is a brave new world of opportunities out there for cable. Cable can reach beyond the set-top box, and deliver video to multiple devices. As consumers do not want to make any more appointments with their TV sets, but decide when and where to consume If you go from the traditional… cable put the control into the hands of the consumer. The lean-back TV experience is already evolving into “any device, anytime, anywhere” delivery, and tablets and smartphones will enable content discovery and new advanced services. Cable with its massive bandwidth advantages over DSL can thus become the gatekeeper of the digital home.

Most importantly, cable can enable tablets and smartphones by becoming a player in mobile and nomadic connectivity. The advances in WiFi technology and other small cell technologies open new ways to deliver nomadic access for tablets and smartphones. We estimate that in Western Europe alone, there is an opportunity of more than € 10 billon up for grabs … the question is who will capture it. Cable? Or other players?

Are current levels of growth in data consumption sustainable?

Most of the new devices will use mobile networks to connect to the internet. Especially the consumption of high quality “anywhere, anytime, any device” video will drive the demand for bandwidth. For example, a tablet consumes more than 120 times the data traffic of a basic mobile phone! The availability of an ubiquitous broadband infrastructure for nomadic and mobile access may therefore become a major bottleneck.

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Become a Cable Congress Sponsor…

Sponsorship and Exhibition Opportunities Now Open

Following the huge success of Cable Congress 2012 which attracted over 850 senior-ranking delegates from over 35 countries representing the cable, content, technology and new media industries, we are delighted to open sponsorship and exhibition opportunities for 2013!

With Cable Congress attracting such a high-level of attendees each year, perception is everything. The Cable Congress team have a number of exclusive-to-one-brand sponsorship opportunities that guarantee maximum visibility and truly separate your brand from the competition.

Below is a list of just some of the sponsorship opportunities currently available:

  • Cable Congress Café Sponsorship
  • Espresso Sponsorship
  • Day 2 Drinks Reception
  • Delegate Networking Tool Sponsor
  • Internet Café Sponsorship
  • Speaker Lounge Sponsorship …

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