Swisscom had reached 728,000 subscribers…

… for its IPTV service ‘Swisscom TV’ by the end of September, up 31% from one year earlier, with 34,000 added in the preceding three months alone.

The number of fixed line broadband connections served in Switzerland rose by a far more modest 4.5% annually to reach 1.71mn, with 14,000 connections added in the third quarter. In Italy, the bundled TV and broadband offering launched a year ago by its local subsidiary Fastweb in partnership with Sky Italia has attracted 123,000 customers to date. Total revenues across all operations and markets for the first nine months of this year declined very slightly (1% year-on-year) to reach CHF 8.427bn (US$ 8.9bn), while net profits fell at a similar rate on an adjusted basis to reach CHF 1.528bn.

IP&TV News Editor’s view: The company deployed a “taste-and-mood” based content discovery engine last July for its IPTV service from Israeli firm Jinni – it will be interesting to see how this affects video consumption rates, and we will try to glean some information on this from Swisscom.

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